About Us

Have you come across a platform where your job profile depends on your practical skill and knowledge and that stands above your academic profile? You have a major in Political Science but your passion is in storytelling and the development platform provides you with environment where you pursue storytelling through various creative media that you are interested in and love, ranging from dance, music, theatre, filmmaking, painting, body movement, creative writing, journalism, etc?

Salt Lake City Prayasam is a non profit organization, acting as a platform for youth where one can hone their skill and expertise in myriads of streams, creating a nexus to expand the outcomes to one’s community. We create environment where youth are self empowered to bring lifestyle changes by taking onus of their communities.

Prayasam is driven by the famous saying “the wearer only knows where the shoe pinches”. Our youth drive the work through bottom-up approach and are the principal decision makers within the ambit of the administration.

 

When the world may shun and shy away the commonly called “slum youth” as beneficiaries or someone who one should sympathise with, Prayasam mentored them over 25 years and now they are the organization’s Directors, Programme Officers and Project Associates.

One has to work closely with this family of professionals to understand its modus operandi which is not only enriching in itself but it makes you see the world with a completely new sensitive lens.

 

Pratidin Prayasam Pronaam

Annual Cultural Festival

Protidin Prayasam Pronaam, our 5th 31-day festival, is a congregation of talents from different parts of Salt Lake City and West Bengal. The countdown has already begun, with a promise of bigger and better celebration of talents than last year. It has been planned as a showcase of the very best of the young talents in a fun and frolic way. This fest would consist of the most interactive, motivated, and enthusiastic people. This platform would give the participants an opportunity to unleash their hidden talents in the variety of genres ranging from creative skills to singing, dancing, acting and finally rocking up the stage with a music soiree and fashion show. The event is sure to leave fond memories for years to cherish.

Consul General Melinda Pavek, the U.S. Consulate General, Kolkata (India), has kindly given her consent to inaugurate this 31-day cultural extravaganza.

It will be our pleasure to have you as a part of this 5th edition of Protidin Prayasam Pronaam. We look forward to your participation in this mega event. Please join and experience the amazing time with us.

Our Activities 

Prayasam currently mentors seven social entrepreneurial initiatives catering to different socio-economic needs of the communities. As a mother organization, Prayasam is nurturing these youth organizations to enable them to function independently in the coming years and thereby expand the domain of its work. Each of these social enterprises have strong replicable and scalable model thus making them universal in their approach and methodology.

 

Awards & Recognitions

Over the last 26 years, Prayasam’s work has been acknowledged from the grassroot communities of Dakshindari to international network of social entrepreneurs like Ashoka Innovators for the Public. Working with Indian and Norwegian Ministries and UN bodies, Prayasam has always ensured that the community youth are at the centre to spearhead the movement and the decision makers within the organization. Our youth have been duly recognized as Adobe Scholars, Ashoka Youth Venturers to name the few. Prayasam’s endeavour has been featured by Stanford University, partnered by John Hopkins University, awarded by Columbia University and public address by University of Oxford. 

To know  more  click  here

 

Our Services

Prayasam is a nationally and internationally recognized champion of child rights through alternative education using media. One of our core expertise is capacity building and grooming youth and budding entrepreneurs. We are a partner organization of UNICEF and have worked with World Vision India, Save the Children, ORFL, Pumpkin Foundation, and Window Foundation, among others to train youth in rural and urban settings from diverse socio-economic, cultural, and ethnic backgrounds. We specialize in gender orientation and different life and soft skills including self-awareness, effective communication, interpersonal relationship, decision-making, critical and creative thinking, coping emotions, etc.

If you are interested to avail about training expertise, connect with us.

If you would like to know more about how you can collaborate with us, from filmmaking to cuisine to art, click here 

Our Journey 

Since November 8th 1996...

 

As our Chief Mentor always says “since 8th November 1996 there was never a dull moment”. We started with organizing events in different marginalized communities and brick kilns, followed by projects in rural and urban areas of West Bengal and gradually expanded to leading programmes worldwide. The founding team began the work without even a basic desktop and today Prayasam’s digital storytelling methodology has became an empanelled model with Adobe, Norwegian Ministry of External Affairs, UNICEF, to name few. Opportunities came, opportunities lost, opportunities given up, but the organization never compromised with its ethos and principles.